THE WORLDMOVES FAST.YOUR STORY can't wait.
Your Narrative,
Structured for the Age of AI.
Every living narrative asset is structured to plug into your existing LLM workflows.
Instead of receiving a stagnant PDF, this living narrative becomes an active system where anyone in the organization can use it to generate on-brand content, talking points, social posts, keynote frameworks, investor Q&A prep, and more.
All of it grounded in the real voice and real positioning that came out of the narrative process.
- →Structured markdown narrative files for AI tool integration
- →Consistent messaging across all company touchpoints
- →GEO-ready positioning (Generative Engine Optimization)
- →Spokesperson training with AI-assisted content workflows
- →Daily intelligence reports powered by AI and your narrative
You Don't Need
a Comms Department.
You Need Comms
on Call.
You can't plan your way through this cycle. But you can be ready for it.
Built for the Pace of Venture.
Whether you're a seed-stage founder shaping your first narrative, a growth-stage company entering a new market, or a VC fund building a distinctive voice with LPs and founders — this program moves at your speed.
From First Call to
Active Program in
Under 48 Hours.
Pick a Time
Book a 30-minute call. No prep required. Come with your current challenge, your next milestone, or both.
TodayGet a Proposal
A custom comms plan-of-attack lands in your inbox within 24 hours that's scoped to your business, your stage, and your goals.
Within 24 hoursStart Work
No onboarding lag or procurement cycles. Active work starts within 48 hours of sign-off.
Within 48 hoursGrow as You Grow
No minimum time commitment. The program is built around your business needs, not a contract.
FlexibleOne Story.
Every Voice.
Everywhere It Matters.
The only chance for survival in this crazy storytelling market is to sound like yourself.
This program ensures your message is consistent without being scripted, and allows you to focus on gaining clarity on those unique messages that define your business, help you connect with your core audiences, and build the relationships that will define your growth.
Five Phases.
Real Deliverables.
Audit
A deep analysis of your competitive positioning, messaging gaps, and where you’re invisible (and why). We understand the terrain before we build.
Company Narrative
Your proprietary messaging IP. The strategic north star that ensures every employee tells the same story from their own unique perspectives without sounding like they’re reading from a script.
AI-native narrative structureSpokesperson Narratives
Personal narratives customized for the voices that transfer credibly to your business. Now thought leadership feels natural, not performative.
AI-native narrative structureAudience Amplification Ecosystem
A full ecosystem map: who to know, who to help, and how to convert your presence into meaningful relationships with journalists, LPs, founders, policymakers, and peers.
The Program That Brings It All Together.
AI-native narrative structureA comms program only starts when you decide to start it. We'll work together to customize your program depending on your needs. And if those needs change often, that's OK because so does the landscape we're currently operating in.

Katie Boysen has 20 years of experience in developing and leading communications strategies for some of the world's most influential agencies, entrepreneurs, startups, and Fortune 500 companies.
Before starting her consulting practice in 2023, Katie spent nearly a decade in Sydney, Australia shaping C-suite voices for Salesforce across Asia, Australia, New Zealand, and India.
Katie is on a mission to make communications more accessible to founders and companies of all sizes by empowering consultants with the support, tools, and education they need to deliver exceptional work. This led her to co-found Comms People in 2025. The platform now serves a thriving community of over 100 communications consultants, providing them with the resources and infrastructure to build sustainable independent practices.
Katie is also the co-host of the Smart in Public podcast, created for PR & Comms professionals to learn from each other and share knowledge from lived experiences across the various roles and industries that the profession touches. The podcast's popularity has turned a side project into a community, resulting in downloads in over 35 countries and interviews with founders, CEOs, journalists, and CCOs from the world's biggest brands, publications, and agencies.
Katie now operates as a Fractional CCO for early stage companies, where she specializes in developing narrative-based communications programs, building founder profiles, and leading company launch strategies.
Katie is located in Bend, Oregon and serves clients from all over the globe.










Beyond the
Advisory
More than a service — Katie is embedded in the world she advises on.
Comms People
In a world of swirl, and noise, and content, and speed, Comms People exists to act as a North Star for more than 100 communications professionals who are looking for a deeper understanding behind our profession, including how we operate, how we can improve, and how we help others understand our impact.
Smart in Public
CEOs trust us, the media tolerates us, and our mothers think we know Oprah. The Smart in Public podcast, hosted by Katie Boysen and Katie Dufficy, shares business, career, and life experiences through the perspective of Public Relations professionals, CEOs, Founders, and Venture Capitalists all just trying to keep their sh*t together.